Snapchat has a reported 100 million active users and, despite its unusual way of doing things, the app is becoming popular with people of all ages. If you want to find out some interesting facts about the photo and video sending service, then keep reading.
The Snapchat logo is called Ghostface Chillah, taking its name from Ghostface Killah from the Wu-Tang Clan.
Snapchat was originally called Picaboo and was designed to be used by college girls.
The co-founder of Snapchat, Evan Spiegel, was reported to have dated Taylor Swift in 2014.
In October 2013, Facebook tried to buy Snapchat for $1 billion but the offer was rejected. A $3 billion offer from Mark Zuckerberg was also rejected.
$485,000 of funding was given to Snapchat in 2012 after one of the partners realised that Snapchat was among the top three most popular apps in his daughter’s school class.
Around 72% of Snapchats are shared with only one person.
About 70% of Snapchat users are women.
The photo filters change based on your location- new geofilters are unlocked when you enter a specific city and can be chosen by swiping left after taking a photo.
Famous Snapchat users include Ryan Seacrest, Kylie Jenner and Jared Leto.
Companies wanting to advertise for a day on the Discover part of Snapchat should be prepared to spend around $750,000.
Even after they’ve expired, photos and stories aren’t deleted but are still stored on your phone. There are online videos showing how to recover the files.
You can unlock black and white pencil brushes. Unlock the black colour by holding the colour toolbar and dragging to the left then the bottom of the screen. Unlock white by holding the toolbar and dragging straight to the left.
Almost 60% of students say that they’d be more likely to purchase a product from a company that used Snapchat to send them a voucher.
Both Buzzfeed and The New York Times wanted to be part of Snapchat Discover, but have been absent since its introduction. This could be due to the inability to reach an agreement with each other, or because of rivalry.
In the newest Snapchat update you don’t have to hold your finger on the screen to view snaps anymore, but if you’re getting bored you can still tap the screen to skip a snap.
